Eros Micrsosite

Here is another Webdesign project that Mike Gittans and I worked together on designing for Eros. Just some quick information from the project to give an overall view.

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"Client Brief:
- This “start-up” company is looking to take a piece of the coffee shop industry.

- Their major competition is Starbucks, Symposium Cafe and Second Cup, while their secondary competition is Tim Hortons, Second Cup, Coffee Time and Timothy’s.

- They want to connect primarily with the 18-34 year old crowd.

- The shops are designed around a garden environment with lots of plants and flowers as well as busts of Roman and Greek figures in their shops.

- They focus on organic, healthy and natural foods.

- A major seller is their custom tea blends, which have a very elaborate setup including very stylish float tea cups, different sugars and various types of honey and rose petals - they want a focus on this.

- They offer Wi-Fi, terminals that have access to the Internet access and they subscribe to various magazine and newspaper publications.

- The company’s branding and logo are incomplete, so they are open to colour options and would be happy to entertain a new logo.

- They want “simplicity accented with powerful and passionate imagery."

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Enjoy!